ABOUT US

Is this about you or me ? or is it about us . Excpet it is indeed what you expect and not what it says.

BRAND OVERVIEW

Founded by Austrian designer Georg Weissacher, POAN (Peoples of All Nations) is a luxury fashion brand that celebrates global diversity through meticulously crafted garments. Each piece tells a story, enriched by short films that give the collections context and depth.

PHILOSOPHY

POAN draws on the rich tapestry of world cultures, integrating traditional patterns, symbols, and colors into modern, wearable art. The brand's mission is to showcase the beauty of diversity and promote unity.

DESIGN

Produced in Italy, POAN's designs are renowned for their intricate details and superior craftsmanship. The brand uniquely combines knitting and weaving techniques in its tailoring, creating garments that are both innovative and timeless. Signature items like the "Peoples of All Nations Worldmap Bomber" feature exquisite embroidered world maps, each country represented by its traditional motifs.

SUSTAINABILITY

Committed to sustainable and ethical practices, POAN uses eco-friendly materials and fair production processes, ensuring that each piece is not only beautiful but also responsibly made. All POAN garments are produced in Italy, ensuring the highest standards of quality and craftsmanship.

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STORE

Visit the POAN store in Soho, London—a vibrant, historic neighborhood and the first destination for luxury fashion in the area. Explore collections that blend high-end design with cultural storytelling, offering a unique shopping experience

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WEAR THE MAGIC

Wearing POAN means embracing a world of culture, art, and superior craftsmanship.

Stand out with pieces that make a statement about diversity and unity. Immerse yourself in a fashion brand that goes beyond clothing to tell the stories of the world.