GEORGWEISSACHER
Born in Salzburg. Taught the craft by nuns. Nine years at Vivienne Westwood. In 2015, a house of his own, named after a book.
He designs the clothes, makes a film for every collection and designs the rooms they live in. Every piece is made in Italy, in small runs, with knitters and weavers he works with himself.
“We do not want followers, we want aesthetic thinkers.”
“Living in London made me realise that we can only achieve harmony through diversity.”
Peoples of All Nations is the title of J. A. Hammerton’s encyclopedia of the world’s peoples. In it he found the idea the house stands on: diversity is earned, by standing on your own feet with taste and an argument others respect.
SALZBURGSOHO SQUARE
KNITWEAVE
He goes to the knitters and weavers in Italy himself. The result is KNITWEAVE: a tailored jacket whose back is knitted to size in the same yarn as the woven front, so it moves with you and travels without a crease. At the waist the knit turns to a rib, a line no woven pattern can hold.

“POAN is a small company, so this means that we are not producing fast numbers.”

Every issue a film
He writes the stories and makes a short film for every collection. Der Hund, after Dürrenmatt, starred Peter Lohmeyer; Mozart was filmed in Salzburg. He learnt to look from Italian cinema: Visconti, Pasolini, Fellini.
“It is the best medium of storytelling human beings have created.”
Der Hundafter Dürrenmatt, with Peter Lohmeyer
Paradisean early film
The Phenomenon of Manafter Teilhard de Chardin
Mozartfilmed in Salzburg
The Endthe Wild West
Polizeiafter The Spy Who Loved Me
Sailorafter Lynch’s Wild at Heart
Sinaifrom Egypt’s history to now
Bacchusafter Schnitzler’s Dream Story
Safaristudies of animal rites
ViceMiami, the 1980s
Comingthe Berlin underground
100% Realwhat if it is not real?
Interiors
He also designs interiors. The one you can walk into is the Maison at 37 Soho Square: the shop, the fittings, the parties. Fashion, art and interiors in one house, a Gesamtkunstwerk.


“Everything I learned in fashion is what I have learnt from Andreas and Vivienne.”
Fucking Young!, 2017“Spending nine years at Westwood gave me time to think about what I wanted to give back.”
Dazed, 2020“Nothing preserves diversity better than mutual recognition and the natural curiosity that comes with it.”
Fucking Young!, 2017“Imagine Matisse and Arendt taking selfies on a backdrop of a Rembrandt conversation piece.”
Dazed, 2020













